BEIJING, March 26 -- Eva Mendes has been named as a Global Pleasure Ambassador for an ice cream brand, according to Starpulse.

The Hollywood actress was chosen by Magnum ice cream to work with Professor of Pleasure, who is doing a study "on the causes of happiness."

Actress Eva Mendes arrives at a Golden Globe party sponsored by the HBO network in Beverly Hills, California Jan. 12, 2009.

    She says, "I'm really happy to be Magnum's Pleasure Ambassador because I am a huge chocolate fan. And I'm also a big pleasure seeker and believe in guiltless pleasure. If you're going to do it then just enjoy every second of it, life's too short!"

    Mendes is also set to host a Pleasure Summit in Europe next month.